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Companies like Symantec, the giant Internet security firm, are introducing services that assess the "reputation" of software, weighing factors like how old it is and how widely it is used to decide if it is safe.
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At stake is close to a billion dollars along with the beleaguered reputation of the software giant and its chairman.
Sunderland is building a reputation for software development, and Glasgow is working towards becoming one of the UK's first smart cities.
We will use a combination of software, the reputation of the participants and a deep knowledge of good and bad behavior patterns on the Internet.
TCS, founded more than 30 years ago, has its own range of software products and a reputation for on-site implementation.
The most common impacts as a result of exploited vulnerabilities are loss or corruption of ePHI, disclosure or unavailability of ePHI, loss of software or hardware inventory,and loss of reputation.
LawGro also offers a suite of software to allow Law Firms to maange their reputation.
The company's reputation suffered this year when it recalled more than a million cellphones because of software defects, taking a charge of 40 billion yen ($330 million).
Its corporate reputation is tied to producing big, heavy equipment — atoms by the ton, not the ephemeral bits of software.
Hoping to shed its longstanding industry reputation as a mere imitator, not an innovator, Microsoft is spending heavily on research in a wide range of software technologies that include hand-held computing and voice recognition.
Think of software.
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