Instead of the most recent news report popping up first on Wednesday, the Cain campaign paid for search results to produce an ad with links to a new Web site, CainTruth, devoted to defending Mr. Cain, the Republican presidential candidate, and telling his side of the story.
The entire landscape is in flux, and the chart below may not look anything like it does when ComScore's next report pops up.
Just type in your address and the report pops up.
ExpensePlus is simplicity itself: Punch in the numbers, do a Hot Sync between the Palm and the desktop and--presto--an expense report pops up and is filled in before the synchronization is complete.
And a few months later, news reports pop up.
Since then, however, Barack Obama has joined the fray, regularly running negative spots including an ad which features a rather off-key Romney singing 'America the Beautiful' while critical quotes from news reports pop up on screen.
Around this time of year (and early January when people have had a chance to read others' work!) predictions and trend reports pop out.
Every year as Thanksgiving approaches, magazines and news reports pop up all over like so many turkey temperature buttons, telling us how to save calories at Thanksgiving dinner.
He has an M.A. from the University of Wisconsin in specialized reporting (pop culture) and is the author of "The Jews of Prime Time," a look at 50 years of Jewish identity in network TV (Brandeis University Press/ University Pressof New England, 2003).
