reorient

USAGE SUMMARY

"reorient" is a correctly spelled and commonly used word in English, used most often as a verb.
You can use it as a synonym for "realign" or "rearrange". For example, "The company decided to reorient their business strategy to focus on the digital realm."

✓ Grammatically correct

News & Media

Encyclopedias

Science

Human-verified examples from authoritative sources

Exact Expressions

59 human-written examples

A pricing dispute prompted the country to reorient its exports towards China, aided by the opening of a pipeline connecting the two countries in 2009.

The Guardian

On the other hand, the whole point of this remake – and others, such as Maleficent, that are part of the same revisionist live-action project – is to reorient ancient name-brand Disney material for the Katy Perry generation, and Branagh turns out to be exactly the man for that job.

The Guardian - Film

Mr Bettman would be wise to reorient the league towards its Canadian roots.

The Economist

If their voters shift to Mr Iohannis, he may have a chance.If Mr Ponta wins, he is likely to consolidate his power base and reorient Romania's foreign policy towards Russia and China, much as Viktor Orban has done in Hungary.

The Economist

German wages have been squeezed for a decade; faster wage growth would boost domestic demand and help to reorient Germany's economy (see article).

The Economist

But when everyone is cutting back, one gets a fallacy of composition at the global level; you can't reorient your economy to exports when your neighbour is trying to do the same.

The Economist

Plainly, the risks lie on the downside, as rising unemployment leads to a new round of spending weakness and corporate defaults create new problems in the credit markets.Worse, the recovery, when it comes, will be feeble, as the overindebted rebuild their balance-sheets and export-dependent countries reorient their economies towards domestic spending.

The Economist

Anyway, if Mr Brown really wanted to reorient British policy, it would be he or Mr Miliband under whom the foreign office seems set to regain some of the clout it lost under Mr Blair who did it.

The Economist

Its economy grew by an impressive 1.7% in the year to the first quarter—about as fast as Germany's which suggests that its efforts to reorient itself may be paying off.It would be wrong to conclude that, in trying to get ahead of the crisis, the euro zone's policymakers have already gone too far.

The Economist

Exports of iron and steel products rose 21% in 2007, while imports fell 17%.Resources are shifting into these industries, helping to cushion the downturn and reorient America's economy.

The Economist

Human-verified similar examples from authoritative sources

Similar Expressions

1 human-written examples

"Definitely people are looking at it," Brett McGonegal, executive managing director at Reorient Group Ltd., a Hong Kong-based advisory firm, told Bloomberg.

Independent

Expert writing Tips

Best practice

Use "reorient" when you want to emphasize a deliberate change in direction or focus, especially after a period of disorientation or misalignment.

Common error

Avoid using "reorient" when a simple adjustment would suffice. "Reorient" implies a more significant and strategic shift than a minor tweak.

Linguistic Context

The primary grammatical function of "reorient" is as a transitive verb, indicating the act of changing the direction or focus of something. As Ludwig AI confirms, it signifies realigning or rearranging. Examples from Ludwig showcase its use in contexts ranging from economic policy to personal adaptation.

Expression frequency: Very common

Frequent in

News & Media

48%

Encyclopedias

25%

Science

15%

Less common in

Formal & Business

7%

Social Media

3%

Wiki

2%

Ludwig's WRAP-UP

In summary, "reorient" is a versatile verb used to describe a change in direction, focus, or alignment. As Ludwig AI points out, it's synonymous with "realign" or "rearrange". It's frequently found in news and media contexts, as well as in encyclopedic and scientific writings, indicating a purposeful shift in strategy or perspective. While grammatically correct and widely used, it's important to consider the scope of the change and whether a simpler adjustment would be more appropriate. To ensure clarity and precision in writing, consider alternatives such as "refocus", "realign", or "redirect" depending on the specific context.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

realign

Indicates bringing something into a new or different alignment.

refocus

Emphasizes shifting attention or effort to a new priority.

redirect

Suggests changing the course or destination of something.

reposition

Focuses on changing the placement or stance of something in relation to its environment.

readjust

Implies a minor correction or alteration to restore balance or alignment.

shift emphasis

Highlights changing the point of focus or importance.

restructure

Suggests a fundamental change in the organization or framework of something.

alter course

Means to change the direction or approach.

reshape

Implies altering the form or nature of something.

revise

Indicates making changes or corrections to improve something.

FAQs

How can I use "reorient" in a sentence?

You can use "reorient" to describe a shift in focus or direction, such as "The company decided to "reorient its marketing strategy" to target a younger demographic".

What are some alternatives to using "reorient"?

Depending on the context, you could use alternatives like "refocus", "realign", or "redirect".

What does it mean to "reorient" a business?

To "reorient" a business means to "change its strategic direction", often in response to market changes or internal challenges.

Is "reorientate" the same as "reorient"?

Yes, "reorientate" is a synonym of "reorient", but the latter is more commonly used, especially in American English.