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"What we've recognized is that the Web is reorganizing around people," he said, "your friends are going to point you to what's important".
Reorganizing around small self-managing teams — enhanced by agility methods like Scrum and LeSS — is emerging as the route to the organizational agility required to compete in the fast-changing business reality.
"But one of Al's favorite sayings," he added, referring to Al Golin, the agency's chairman, "is 'Fix it before it breaks.' " "We're reorganizing around the areas that are important to our clients," Mr. Cook said, "areas that are not perceived as strengths in public relations: strategy, creativity, technology, analytics".
For Boeing Training & Flight Services, the desire to accelerate growth could be fulfilled by reorganizing around the customer.
By the end of 2016, it was announced that co-founder Brendan Iribe was out as CEO and that the company would be reorganizing around divisions focused on things like PC VR, mobile and content with Xiaomi exec Hugo Barra coming aboard as VP of VR to lead the new effort working directly beneath CEO Mark Zuckerberg.
The company will use the bankruptcy to sell its Nine West and Bandolino brand while reorganizing around other businesses including the Anne Klein name, according to a statement.
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How might the collections be reorganized around them? he asked.
But they warned that the group still had the capacity to reorganize around a new leadership.
Others become "turn-around" schools, reorganized around the latest educational fad.
The company reorganized around its sportswear, intimate apparel and swimwear product groups.
(The dessert has been reorganized around red currants, black currants and strawberries).
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