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His images of the bowler hat, the loaf clouds and the falling rain of figures, have become the best-known symbols of the movement and the instantly recognisable reference points of advertising as well as popular art.
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But as Mark Lawson, chair of the National Short Story prize judges has pointed out, there are no grounds for thinking that "Kureishi intended any recognisable reference to any single actual incident in the Middle East, or that one can be read into the story.
Those are my reference points.
"There are diminishing reference points".
"He lacks external reference points.
The basic ingredients – crisp, digital drums; electronic keyboards; seismic bass and lyrics filled with localised slang and reference points – probably mean that a British listener might most constructively think of it as the Bay Area's equivalent of grime: a localised sound developed in response to the same globally recognisable social and artistic stimuli.
Take a couple of reference points.
All the reference points have gone.
Or at least not visual reference points.
"His instinctive reference points are international".
And such ads became cultural reference points.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com