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With the food industry facing growing consumer health concerns and the risk of lawsuits, Kraft said last July that it would change some product recipes, reduce portions in some single-serve packages, quit marketing snacks via giveaways at school and encourage healthier lifestyles.
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Two weeks ago, Kraft Foods decided to lower the fat content of some recipes and reduce the sizes of single-serving snacks.
He then went on to co-found Forgotten Feast, which works to revive British heritage recipes and reduce food waste.
He said companies had also changed many recipes to reduce salt, sugar and fat and add healthful ingredients like whole grains.
Its chief executive, Philip Clarke, said the decision followed a commitment to make soft drinks, sandwiches and ready meals healthier by changing the recipes to reduce their sugar, salt and fat content.
Already, we have changed more than 10,000 product recipes to reduce calories, sugar, sodium and fat and are working with the Food and Drug Administration and the Agriculture Department to improve nutrition labels.
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