"They are still in reactive mode.
"We're going into reactive mode rather than proactive mode," Ms. Bueren said.
"We're really in a reactive mode, and obviously the big dog on the block is California".
Mr. Diefendorff concurred, adding: "I wouldn't say either company is in the reactive mode.
And so now, as it did 10 years ago, the company finds itself in reactive mode.
We had to pull out of our reactive mode of waiting for youth to commit a crime before we intervened.
"To the degree that this company has been in reactive mode, it could allow someone to be reactive and someone to be proactive," she said.
Alongside the reactive mode, the "proactive mode" will target specific issues of public interest, providing briefings to politicians shortly before parliamentary debates.
The ONCE team, which placed three men in the top six, never mounted a serious mass attack, choosing instead to defend the yellow jersey during the first week by riding in a reactive mode and then safeguarding second place.
Those viewers have mainly drifted to the growing, competitively aggressive Fox News, and CNN has found itself in a reactive mode, seemingly jumping to respond to every move made by Fox, a unit of the News Corporation.
This reduces the chances that they will be stuck in "reactive" mode — continually responding to calls, e-mail and in-person requests without an overarching plan of their own.
