The focus on campaign news is not a public service; it's a ratings thing.
Maybe it's a ratings thing, I don't know.
It's not a ratings thing".
"This ratings thing is very mystifying to me," says a worried Letterman, the Bob Hope of the hip, from his cluttered Manhattan office.
The zero-rating thing was put to bed with the questionable justification that the FCC was aiming at "denying Americans free data".
In August, the company had rated over 600 apps using YogiMeter, which bases app ratings on things like the app's ability to teach, whether the app will actually engage the child in learning, whether that learning is deep, authentic, personalized, differentiated, and whether or not parents can track the child's progress throughout.
For that reason, and Mr. Letterman's laserlike focus on the creative aspects of the show, CBS executives are hesitant to urge ideas on him about ways to lift his ratings -- things Mr. Leno routinely does but Mr. Letterman resists, like promotion campaigns with CBS stations or other attempts at special publicity.
"I think our sport, TV ratings, attendance, things are all trending the right direction," Johnson said.
And, when asked to rank the relative dangers of a variety of potential hazards, scientific experts routinely give lower ratings to things like nuclear power and pesticides than do laypeople, researchers have found.
For each movie, Clerk Dogs produces slider ratings on things like character depth, complexity, cinemotography, violence, black humor, and suspense.
