He argues that advertisers should give up their "flatulent puffery" and concentrate on "factual" rather than "persuasive" advertising (though there are, of course, more or less persuasive ways to present facts).
The big risk, of course, is sounding glib, rather than persuasive.
Still, Mr Kaeppelin would rather be persuasive than forceful.But if nothing is done, either the Maeght family or the French government will have to step in with more funds.
Mr. Tewsley was also new as the first principal in Peter Martins's "Jeu de Cartes," in which he seemed to find the pushy attack of his role as something curious rather than persuasive.
Phillips's propensity for post-Lacanian abstractions and flashy linguistic inversions irritates critics like Elaine Showalter, who noted in a review of Phillips's last book, "Equals," that his observations were "pithy rather than persuasive".
Strict demonstration, rather than persuasive argumentation, would then become the only legitimate form of discourse.
In addition to this rejoinder, it should be noted that in only slightly more complicated examples the identification strategy is rather less persuasive than in the two sphere case.
Cobb solves the problem of evil by denying God's omnipotence, stressing instead that God's power is persuasive rather than coercive, that God can influence creatures but not determine what they become or do.
Of the great variety of kinds of argumentation used in the law, some are persuasive rather than strictly logical, and others exemplify different procedures in applied logic rather than the formulas of pure logic.
Logically fallacious arguments can be rather sophisticated and persuasive.
