Autobytel's revenue comes from the flat-rate monthly subscription fees dealers pay to get the site's sales leads, which Lorimer says is well worth it.
Taking a different approach Danish company 23 has launched a video platform called 23 Video, focused on developing branded video sites that slot into existing web presences with a flat-rate monthly subscription.
But how will they do that if so much music is available free? Spotify says it has 20 million users around the world, a quarter of whom pay the monthly subscription rate.
Each publisher would be free to set its own policies, like determining which items are free and which are not, setting its own prices, and deciding whether to use a pay-per-click system or a daily, weekly or monthly subscription rate.
Gild then provides its findings in a database to tech companies looking to hire developers for a monthly subscription rate starting at $700 per month.
But in addition, they could also – for a slightly higher monthly subscription rate – stream any of the movies that are currently only available via Netflix's DVD-by-mail service.
I was at Spotify at the time so naturally we talked about a "Spotify of Books" which would be a subscription service that would give a reader access to all the worlds texts at a low monthly subscription rate.
While monthly subscription rates have declined only slightly, the number of minutes offered in mobile plans have increased significantly.
According to Spotify's most recently disclosed numbers, the service has 24 million users around the world, a quarter of whom pay monthly subscription rates of about $5 to $10.
That order expired last Thursday and as a result, Mr. Karmazin said on the call, Sirius would likely raise its monthly subscription rates, which currently range from about $10 to $20. "Early next year, for the first time since the merger, we will be able to price our service as we see fit," Mr. Karmazin said.
As for price points, monthly subscription rates (≈ with FX) range from iROKOtv's $1.50, $5 for Buni.tv's Buni+ service, and about $6 for Showmax and VU.
