If American consumers really want better service, they must do what Mr Wu has done and refuse to fly on lower-quality airlines, even if they end up paying more.
While TAM is Brazil's established high-quality airline with premium pricing, Gol is the new low-cost up-and-comer.
So to improve the quality of airline food, airlines are beginning to experiment with testing meals in pressurised environments or aboard actual aircraft to replicate what passengers will experience.
To the Editor: Susan Stellin's article about water quality on airlines reminded me of an issue that has bothered me for some time.
But they have got stiff competition from budget rivals Air Asia and Air Asia X, quality neighbouring airlines like Singapore, and the Gulf carriers.
Whereas most studies have focused on elevating the service quality of airlines, few have explored quality risks from the viewpoint of customer dissatisfaction caused by poor service.
Its carbon-composite exterior and technical designs make it extremely fuel-efficient, an attractive quality for airlines at a time of high fuel prices.
Cannot believe the horrific deterioration in the quality of airline eye-shields in the past decade.
Orbitz executives say their site's fares are lower than competitors' about 80percentt of the time, although analysts say such assertions are difficult to prove, given the ephemeral quality of airline pricing.
It uses 15 criteria for quality of airline service that are culled from public data.
According to the BBC News it is possible that the Emperor intended the creation of a quality national airline to help dispel impressions of Ethiopian poverty.
