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Very few wellness bloggers have traditional nutritional qualifications, such as university degrees.
Qualifications such as university degrees are no protection against job discrimination.
Some educational qualifications, such as law, engineering and medicine, shine clear career paths.
Further qualifications, such as the Delta or MA in Applied Linguistics are useful for higher-level posts, or certain countries.
"Typically, liberal arts colleges do not offer technical subjects or pre-professional qualifications such as business or medicine," Bock says.
That one word instruction carried no qualifications, such as "fairly" or "within the spirit of the game"; simply, "win".
There are concerns that the introduction of other qualifications, such as international GCSEs, could lead to a "two-tier system", he added.
A couple of vocational colleges – New College Durham and Newcastle College Group – have managed to break free and award their own higher qualifications, such as foundation degrees.
Tomorrow on our website we publish the second Guardian postgraduate guide, covering master's degrees, including MBAs, and qualifications such as the postgraduate certificate in education (PGCE).
Third, the downgrading of respected vocational qualifications such as engineering diplomas, which has left people believing that practical skills are not valued.
Some of these students are already well served anyway by qualifications such as BTec firsts, where applications have doubled in the past year.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com