"purchase intent" is correct and usable in written English.
You can use it to refer to the intention or desire of a customer to make a purchase. For example, "By studying purchase intent, we were able to better understand our customers' buying habits."
Two, loyalty and purchase intent in the future.
He added: "And what we get in return is purchase intent.
"Brand recognition is not the same thing as purchase intent," Ms. Landes said.
For instance, a bar chart shows "purchase intent" rising 10 percentage points among respondents who saw an ad four times.
"We feel like we've hit on something that's entertaining and, in our testing, has shown it's influencing purchase intent".
It said vehicle purchase intent, which tracks the number of people likely to buy a car in the next 90 days, had dropped 31percentt since late July.
Familiarity will feed interest Look at data for consumer purchase intent today, and you'd be hard-pressed to find a wearable device boom waiting to happen.
The studies found that brand awareness, message association, purchase intent and brand favorability generally increased among those respondents exposed to online ads.
Mr. Bomhard said the McCann work was "preferred as more likable" and also produced "a higher purchase intent" among potential customers.
The online survey, conducted by the advertising research firm Dynamic Logic, found that video commercials vastly outperform conventional online ads on measures like brand awareness and purchase intent.
The authors of Meaningful Brands found that successfully branded companies routinely outmatched competitors on key performance indicators (KPI) such as brand awareness, purchase intent and premium pricing.
