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It wasn't publishers, for example, who introduced electronic reading devices.
Magazine publishers, for example, maintain sophisticated databases about their customers, which lets them cross-sell products, renew subscriptions and entice advertisers with statistics about their wealthy readers.
Many publishers, for example, still take far too long to get books to market in print or electronic form, missing valuable opportunities.
Other publishers, for example, will watch closely as Simon & Schuster sells Senator Hillary Rodham Clinton's memoirs, acquired for a near-record advance of about $8 million.
Some book publishers, for example, are unhappy with the deals they negotiated with Amazon to sell their content via the Kindle electronic reader.
Many publishers, for example, have signed up to the company's Instant Articles system, which enables their content to load quickly on users' mobile devices.
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The publisher, for example, sees proof of "the power of hope".
Scholastic Inc., the children's book publisher, for example, began selling the Big Day for Pre-K program to preschools three years ago.
Boosey & Hawkes, a British classical music publisher, for example, recently decided to capture some of the market by making 300 of the most popular classical music recordings in its catalog available as ring tones.
Naipaul's Dutch publisher, for example, had decided to go on a camping trip rather than attend the fair - although his peace was shattered when a host of camera crews turned up in his campsite supermarket.
For those who sign it, it clears the path to open access without the need to negotiate with the publisher, for example, to obtain permission or modify the contract.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com