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She began writing about air shows, selling her stories to local outlets and eventually landing a job in publicity working in New York at TWA.
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Jack Swerling, Gina's lawyer said the publicity worked for them.
But this is one case where the publicity works counter to the effect of the work.
The publicity worked in the film's favour, just about, though with lingering sympathy for Jennifer Aniston.
Her husband, a screenwriter who shuns publicity, works out of his old apartment for $700 a month.
Her fashion sense and knowledge of how to look in front of a camera developed, and so did her instinctive sense of how publicity worked.
That's how publicity works, ideally.
I mean, really!" Negative publicity works just as well.
Because of the public attention drawn through Takechi's relentless publicity work and communication with the media, punitive actions against actors who worked with Takechi were avoided.
One example is when people want direct marketing metrics, such as "How many customers did we get?" from publicity work such as getting news coverage or contributing articles to publications.
Mr. McGinniss knows how publicity works.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com