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The article traces the gradual development of Grameen's expertise in formulating social business models, which require new value propositions, value constellations and profit equations, and as such, resembles business model innovation.
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Another approach is the unique selling proposition, value proposition, or just USP.
Value Proposition: If the value proposition is unclear, this can also create confusion when customers see the brand's marketing campaigns.
Listed below are explanations of each of the value propositions.
Different value propositions need to be marketed to different groups.
"We have very different value propositions," Mr. Cauz said.
3. Creative value propositions.
And they understood how to deliver on their value propositions.
We have different models, and we have different value propositions.
FORBES ASIA: You've been touting India's "value propositions".
That's how they can differentiate their value propositions.
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