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Greg Portell, a partner of A.T. Kearney, a global management consulting firm, said that could detract from Apple's brand proposition of being a provider of easy-to-use products that all work together seamlessly.
The fact that the men in the above hypothetical study weren't daunted by the proposition of being wholly responsible for arranging that care may show an admirable level of ambition, but it may also show a poor grasp of reality.
Unlike the value proposition of being there when you're sharing your life that platforms like Facebook and Snapchat provide, Wong said, "Kiip wants brands to be there when you are living your life".
Rather than focus on its unique value proposition of being the "YouTube for Audio" with demos, DJ sets and remixes available nowhere else, SoundCloud chased dreams of grandeur as it tried to evolve into a Spotify competitor.
Though Quixey would seem to be competing with the likes of Chomp and others, the startup also has the added value proposition of being able to power search for other app stores, search engines, and websites — just like Google — to help disseminate its search engine on third party sites across the Web.
The other challenge is that part of our refugee deterrent program, the proposition of being resettled in PNG, may be falling apart.
Similar(54)
"The proposition of FOA is you should be a foreigner in your own land.
ThIt wat produced by The Worleastt, which is published by the Berggruen Institute.
This is partly why the economic proposition of solar is so compelling, unique and valuable," he said.
Do these propositions share a property of being true?
Mr. McDonough said that the fundamental proposition of "Inferno" was entirely different from that of a video game.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com