For those who want to use creative content to promote a product, media is the set of channels where the ad or promotional content is placed.
And how much they will value openly promotional content like trailers is still another question.
He also permitted ads that blurred the lines between promotional content and news stories.
He adds: "But there are some terms unique to e-commerce, such as exclusivity, loyalty and promotional content.
A wide variety of services, alerts and messages, such as promotional content, will be delivered to consumers' phones or PDA.
"Sponsored stories," as they're called, let marketers pay to turn actions people take on Facebook into promotional content.
Promotional content on what the industry calls the "lower third" of the television screen is "the way of the world these days," Ms. Provencio said.
Google's new own-brand Pixel smartphones have been revealed a day before their official unveiling after Carphone Warehouse leaked promotional content.
The "Rollerball" site contains not a whit of overt promotional content; instead, it mimics the sites of established sports leagues, with player bios and action highlights.
Quality is influenced by factors including promotional content, peer effects between contributors, biases of contributors, and self-selection into the decision to contribute.
In 1997 he founded DrKoop.com, a popular medical information Web site whose critics said blurred the line between objective information and advertising and promotional content.
