promotional article

USAGE SUMMARY

"promotional article" is correct and usable in written English.
You could use it to describe a piece of writing, usually an advertorial online or in a magazine, that is used to promote a product or service. For example: "This promotional article from the company's marketing team was designed to increase sales of their new product."

✓ Grammatically correct

News & Media

Academia

Wiki

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

Ad salesmen at papers have the ability to give a little, so see if you can get 2 ads for the price of 1, or a month of ads for a promotional article.

WikiHow

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

Promotional articles about Schwarzenegger have now been removed from Graz's official website but tempers remain frayed.

The Guardian

Some are switching to subtler means of advertising, such as promotional articles written in a similar style to the site's editorial content.

The Economist

Then they would arrange for the publication of promotional articles to juice the stock price further.

Forbes

The new group of banned accounts dIn notherke any disclosures, words is theylarger issue at hand.

TechCrunch

Upon a simple Google search, users are bombarded with overtly promotional articles and websites offering different rates covering different aspects.

HuffPost

(The author's online profile includes "website content, promotional articles, and ghost-written op-eds and editorials," for $44.00/hrr. Below the article, we are told that he "has served as "media director for both the Alliance for American Manufacturing AAMM) and the U.S. Business & Industry Council (USBIC)").

HuffPost

Health promotion articles often focused on future promotional planning.

Plosone

It contains promotional materials, articles, letters, guidebooks, and urban planning information.

Cornell University

The two agreed that Mr. Wyatt would stay clear of topics that could seem promotional — whether the article about the museum itself, or controversial pieces in the British Museum collection, like the Elgin Marbles, which the Greek government considers stolen property.

The New York Times - Arts

Drug sales representatives promote medicines by visiting doctors' offices to offer physicians promotional literature, journal articles and free samples for patients.

The New York Times

Expert writing Tips

Best practice

Consider the target audience's perspective when drafting a "promotional article". Focus on benefits and solutions rather than solely on product features to create more engaging content.

Common error

Avoid presenting a "promotional article" as unbiased journalism. Disclose its promotional nature to maintain credibility and avoid deceiving your audience. Always prioritize honesty to build trust.

Linguistic Context

The phrase "promotional article" functions as a noun phrase, where "promotional" acts as an adjective modifying "article". Ludwig AI confirms its use in describing content with a marketing purpose.

Expression frequency: Uncommon

Frequent in

News & Media

35%

Academia

30%

Wiki

20%

Less common in

Science

10%

Formal & Business

5%

Reference

0%

Ludwig's WRAP-UP

The phrase "promotional article" describes content created with the intent of marketing a product, service, or brand. Ludwig AI confirms it's grammatically correct and usable in English. While less frequent than broader terms like "marketing content", it is prevalent across news, academic, and business contexts. Related phrases include "advertorial" and "sponsored content". Key considerations include transparency in disclosing promotional intent and focusing on audience benefits rather than solely on product features. Ensuring honesty and credibility are crucial when utilizing "promotional article" in any context.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

advertorial

A blend of advertisement and editorial content, differing in its explicit intention to persuade.

sponsored content

Indicates content funded or created by an advertiser, changing the perspective to focus on funding.

marketing article

Focuses on the marketing aspect, subtly shifting emphasis from promotion to broader marketing strategies.

promotional feature

Replaces "article" with "feature", suggesting a more prominent or highlighted piece.

branded article

Highlights the branding aspect, indicating the article is associated with a specific brand.

promotional piece

Replaces "article" with "piece", broadening the scope to include other forms of content.

advertising article

Specifies the advertising nature, highlighting the intent to advertise.

content marketing article

Specifies the content is part of a broader content marketing strategy.

promotional write-up

Uses "write-up" instead of "article", suggesting a written piece with a promotional purpose.

commercial article

Emphasizes the commercial intent, highlighting the article's purpose to generate revenue.

FAQs

What is the purpose of a "promotional article"?

The primary purpose of a "promotional article" is to market a product, service, or brand. It aims to persuade readers of the value or benefits offered.

How does a "promotional article" differ from a regular article?

Unlike regular articles that focus on objectivity, a "promotional article" /s/advertorial has a clear marketing agenda and includes persuasive content.

What are some alternatives to "promotional article"?

Alternatives include "advertorial", "sponsored content", or "marketing article" depending on the specific context and purpose.

Where can I find examples of effective "promotional article"s?

Examples of effective "promotional article"s can be found on industry blogs, company websites, and online magazines that feature sponsored content.