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By pushing an alarmist stance to promote huge expenditures at a time of deep recession, Mr. Gore is undermining the case for much-needed but more mundane work.
Over the next three months Penguin sold 3m copies of the book – an example of what many years later was described as "the Spycatcher effect", by which the attempt to suppress a book through unsuccessful litigation serves only to promote huge sales.
Two papers published this week suggest, though, that those hopes may be misplaced.The first, by a group of researchers from Britain's National Oceanography Centre, led by Raymond Pollard, looked at the idea of dumping iron in the oceans to promote huge blooms of phytoplankton tiny algae that consume carbon dioxide as they grow.
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The trial promoted huge sales – Penguin went on to sell 3m copies of the book – in the first few months, and Penguin as floated on the stock exchange.
Developers routinely hand over large sums of money to promotional and marketing agencies to get their products more downloads, which helps propel them to the top of App Store rankings charts, which in turn promotes huge download numbers to help them recoup their initial spend and make money long-term.
Putting together and promoting huge events doesn't happen overnight, and you can ask Gary Richards about it.
The campaign, which will feature popular characters including Peppa Pig, will promote a huge expansion in kids programming that Sky has made available on-demand.
Puts Protest in Overdrive Free after a 15-day prison term, theopposition blogger Aleksei Navalny moved quickly to use his growingcelebrity to promote a huge antigovernmentprotest against United Russia, the party of Prime MinisterVladimir V. Putin.
MOSCOW — Free after a 15-day prison term, the opposition blogger Aleksei Navalny moved quickly on Wednesday to use his growing celebrity to promote a huge antigovernment protest, exhorting "people across the country" to turn out on Saturday and register their anger against United Russia, the party of Prime Minister Vladimir V. Putin.
One answer, of course, is that he wants to promote his huge investment, but in addition, he says, economic forecasts show that entertainment centers are good investments and that people will reach into their pockets to pay for this kind of fun no matter how poorly the rest of the economy fares.
As technology companies see their coffers swell and poor old television is forced to scramble for every available pound, euro or dollar we could be heading for a point where the only way television can survive is if every single show is re-written to promote a huge tech brand.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com