Sentence examples for programmatic advertising from inspiring English sources

This session will explore the opportunities and challenges that programmatic advertising poses to publishers, advertisers and agencies.

It will support the full benefits of programmatic advertising on mobile, through the combination of advertiser, exchange and third-party data, to produce more effective advertising.

Another compared the situation of programmatic advertising to email.

There are downsides to the efficiency of programmatic advertising.

The growth of programmatic advertising has been cause for much discussion in the industry.

The growth was driven by an increase in the sale of premium and programmatic advertising, largely in video.

"I really think this is our time, in the world of big data and programmatic advertising," he said.

Guardian News & Media was one of the publishers to harness programmatic advertising and launched its award-winning Guardian Response+ in 2011.