While many of the issues addressed in this paper are applicable to a wide spectrum of molecular-based products, we focus our work on the development of pharmaceutical informatics to support Active Pharmaceutical Ingredient (API) as well as drug product development as case studies to illustrate the various aspects of this infrastructure.
Take new product development, for example.
Get Satisfaction (GS), a social media platform for involving customers in product development activities, is our case study.
2. C.B. Chapman, "A Risk Engineering Approach to Project Risk Management," International Journal of Project Management 8 (1990): 5 16. A. De Meyer, "Product Development for Line Transmission Systems Within Alcatel NV, INSEADD case no.
In this context, a number of physical modifications such as the denaturation of proteins by heat or mechanical treatment or new presentations of commonly used ingredients in product development, as is the case of low-fat spreads and soft cheeses should not be considered as novel, because there is no real potential for introducing a hazard.
However, this is rarely the case in product development as new requirements are likely to surface.
That's not the case in product development, where inventory largely consists of information, such as design documentation, test procedures and results, and instructions for building prototypes.
In the case of product development, Cohen noted, that involves taking an "iterative" approach.
In the product development scenario described in the case study it is clear that the user-facing functions (or at least those that are formally oriented around user needs) were loosely coupled to those that were related to development of the technology.
The use of surrogate markers in this particular area, due to the large and complex process to achieve complete healing, is recognized (9) as well as the necessity to facilitate the product development cycle, specifying in each case the true efficacy on the treated wounds and adjusting the regulatory requirements.
That has included staffing them up, offering go-to-market support, market research, lead generation and in some cases even product development.
