Sentence examples for principal brand from inspiring English sources

For the first time in four years, General Motors is changing agencies of record on a principal brand.

Its principal brand, the Auto Trader car magazine, could be worth more than £1.5bn with its associated websites.

The goal is to help Coca-Cola stimulate flagging sales of its principal brand, called Coca-Cola Classic in North America and Coca-Cola in 198 other countries.

That is the only retail location for Bronx Shoes, the principal brand name from a shoe designer in Waalwijk, the Netherlands.

The concept of Celera grew from a surprising source, a company then known as Applied Biosystems, which made the principal brand of DNA sequencing machine used by the consortium's centers.

The concept of Celera grew from a surprising source, a company then known as Applied Biosystems, which made the principal brand of DNA sequencing machine used by the consortium's centers.

"Now they realize that while the principal brands keep them growing, it is really difficult to repeat the success story with the other brands," she said.

The company's principal brands include Thomas Cook, Airtours, Neckermann, Condor, Ving, Direct Holidays, and Sunquest.

Founder and principal of brand consultancy FINIEN, turning ventures into brands, and author of bestseller "How to Launch a Brand". As a brand strategist, I mostly work with new businesses on establishing themselves as brands – as quickly and as honestly as possible.

Founder and Principal of brand consultancy FINIEN, turning ventures into brands, and author of the bestselling book "How to Launch a Brand". Lately, we have been "cause-washed" by thousands of startups jumping on the "buy one, give one" bandwagon started by the TOMS and Warby Parkers of the world.

The Glad brand has a 33 percent market share, according to Glad Products data, ahead of its principal branded competitor, Hefty, at 19 percent, but behind private label products, at 36 percent.