But it's no use pretending the problem is new.
Distract from the real problem by pretending the problem is her.
It is they who wish to pretend the problem is not as bad as it is.
Teather said that it was no use pretending the problem had nothing to do with Britain and "to wash our hands as people died".
Simply pretending the problem does not exist is a recipe for unconscious but appalling levels of racial bias to continue unchecked.
The other is to pretend the problem never happened and introduce a warm and fuzzy campaign that hopes to woo consumers with emotional rather than rational appeals.
And it can be simpler to try to pretend the problem will go away – even though that leaves a vacuum for extremists to exploit.
Only some are respectable.Confronted by a challenge that is too big or complicated to meet, politicians also face an unpalatable choice: to pretend omnipotence, which leads to wasteful policies and disappointment; or to pretend the problem scarcely exists.
And now that the government has started publishing more realistic data, it cannot simply pretend the problem of rising prices does not exist.The teachers' unions have a strong hand.
While directors of public companies can go to jail for failing to disclose a company's unfunded liabilities, Brown's attitude is to keep them off the government's books and to pretend the problem is not there.
