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The three agencies made presentations last week, and Oldsmobile had even planned to have Diagnostic Research International in Los Angeles test ads from each agency with consumers, according to the trade publication Advertising Age.
Each of the networks, besieged by premature reports of their own death, chanted over and over in their presentations last week about the continuing vitality of the broadcast model.
While attending presentations last week at the Columbia Journalism School and at the Americas Society, I kept recalling a phrase that was once used by "reformers".
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Other designers plan to make similar presentations this week.
Cable channels like TNT and ESPN will also hold presentations this week.
To bid: Three cities vying for the 2018 Winter Olympics will make their final presentations today.
In addition to the broadcast networks, several cable networks are also making upfront presentations this week.
There have been more upfront markets and upfront presentations this year than ever before.
Take one tech buzzword — "user experience" — that was particularly prominent in the product presentations this year.
The IOC president, Jacques Rogge, said: "The executive board received excellent presentations today [Wednesday] from eight international federations.
So before heading to one of his science presentations last year, Kipping pulled on a smart jacket.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com