So in one sense Mr. Teachout is right to note that "it is precisely because jazz is now widely viewed as a high-culture art form that its makers must start to grapple with the same problems of presentation, marketing and audience development as do symphony orchestras, drama companies and art museums".
Instead, it's about being as clear, concise and authentic as possible – whether it's for a presentation, marketing campaign, or e-mail.
But the applications are almost endless: transcription of medical records or even remote diagnosis; desktop publishing; filing tax returns; processing insurance claims; updating annual audits; preparing presentations; market research; engineering design work; and so on and on.
Thirdly, I would say that bio techs need more business savvy -- typically they're great at developing innovative scientific solutions but terrible at the business side: negotiations, leadership, teambuilding, professional presentations, marketing, self-branding and even pricing.
Excluded were PowerPoint presentations, marketing or promotional documents, and reports or databases with HRH statistics that did not include sufficient metadata on the nature and processes of the data collection and management systems within countries used to generate summary statistics.
Depending on your specific business, you may need software for word processing, spreadsheets, presentations, marketing product design or other needs.
For the remainder of the period, students will work in pairs to brainstorm one such device, draw a basic model, and create and deliver a two-minute presentation to "market" it.
A triumphant Anatoly Chubais, Russia's chief negotiator with the IMF and the World Bank, unveiled details of a rescue package which (in part because of artful presentation) exceeded market expectations.
