Sentence examples for premium category from inspiring English sources

15 years later, Absolut is the colossus, and Stoli limps on with 21% of sales in the premium category.

During the recession in the early 1990s, for instance, 55percentt of the hotel rooms at Walt Disney World were in the premium category.

Mr. Bowlin, a former Kraft Foods executive who joined the beer business two years ago, said he did not expect the change in ownership to alter Miller's strategy drastically in the United States, where it has been trimming its portfolio of brands and repositioning some of its beers in the premium category.

Ely Callaway, 80, the founder and chief executive of the company he named after himself, shrugged off the criticism from rivals over the new balls, which come in soft or firm and will sell for $44 for a box of 10, a price that compares to others in the premium category.

British Airways figures show premium traffic declined 33.2percentnt year-on-year in September, 36.2 per cent in October and 24.8percentnt in November - and that was the month that Concorde, which falls into the premium category, came back into service.

The premium category remains a niche, of course.

I don't think they will ever be able to regain their leadership position in the premium categories".

While US Airways might be able to charge 5percentto10percentcent more than Southwest, given that it offers first-class and other premium categories of service on some routes, Mr. Siegel said it could not expect to yield any higher fares.

Cape Cod is part of a strategy at Snyder's-Lance of "being a niche player in premium categories where we have clear product differentiation," says Mr. Konradt, who joined Snyder's-Lance in October from Coca-Cola.

The one area of encouraging growth has been at the highest end, in the super-premium category, which was up 24 percent in 2011 compared with in 2002.

Also, profit margins in what is sometimes called the super-premium category, a fuzzily defined niche that embraces natural, organic and gourmet pet foods, can reach 40 percent, compared with 30 percent for premium brands and 20 percent for standard brands.