Idiom
Selling point.
A selling point is a property of something that makes it more desirable.
Exact(1)
The doll house is the most comfortable of the Sub's five spaces (one guy hangs out in an old elevator shaft), but comfort is not the venue's premier selling point.
Similar(59)
Not exactly a selling point.
It was a selling point".
"That's the big selling point.
"It's just a selling point.
But their major selling point is freshness.
Well-mannered rage is their selling point.
Their selling point is environmentally conscious disposal.
"It was really a selling point".
This is a new selling point.
The big selling point is usually privacy.
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