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Some comedians prefer to control their own visual identity.
But like most market leaders, the company would prefer to control the standard.
It's expensive, for starters, and their business partners — the big movie studios — generally prefer to control the messaging.
The career area on the Yahoo Web site is currently done in partnership with Career Builder, but Mr. Semel said he would prefer to control the entire business.
Multinationals clearly prefer to control their international marketing operations, so such characteristics can't guarantee a long-term role for even the most effective national distributor.
It also appears that shareholders prefer to control managers through shareholder agreements when the firm has more cash on hand and when managers have more decision-making latitude, for example, in firms where managers have more influence over the board.
Similar(35)
Both preferred to control events and people.
That is something of a departure for SBC, which has traditionally preferred to control its ventures outright.
It prefers to control customers' activities, both to ensure quality of service and to keep rates high.
As one foreign ambassador summed up, President Rahmon prefers to control 90% of a ten-dollar pie rather than 30% of a hundred-dollar pie.
It was a do-it-all approach typical of Apple, which prefers to control every aspect of a product, from the software that runs it to the look and feel of the hardware.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com