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For those who do not take note of the corporate logos on mouthwash, allergy medicines or artificial sweeteners, all three products are manufactured by Johnson & Johnson, one of the country's pre-eminent consumer goods companies.
America's annual post-turkey, pre-dawn retail bender is coming under pressure as bricks-and-mortar retailers suffer the encroachment of online competition and a sprawling pre-holiday sale season threatens the foundations of the country's pre-eminent consumer bacchanal.
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HOW did Procter & Gamble, arguably the world's pre-eminent marketer of consumer products, fall so far?
That truism was made clear this week by Coca-Cola and Procter & Gamble, two of the world's pre-eminent makers of consumer goods.
American computer company Dell is buying digital storage giant EMC for $67bn in the largest tech acquisition in history and a move that marks another transformation for the once pre-eminent maker of consumer PCs.
The addition of several billion new consumers anxious to raise their standards of living in China and in India has pre-eminent economic and political implications for a finite globe.
Arafat remains pre-eminent.
* Anthony D'Offay, pre-eminent British art dealer.
As an historian, he was pre-eminent.
"Live is pre-eminent," Ritchie said.
Olympians are about pre-eminent achievement.
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