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Even without any hard numbers to back it up, however, the city still has a claim as the coffee capital of the U.S. for popularizing (via the proliferation of the Starbucks franchise) the café culture that previously was found primarily in Europe and for making a $4 cup of hot water run over ground beans seem like a reasonable purchase.
The results have been popularized via the official homepage, guided tours, conference posters [1], talks and sessions, scientific journals [1], magazines, newspapers, and TV features.
Madonna realized the importance of her music videos and its popularity via MTV launched in 1981 was instrumental in popularizing her image.
Economist John Lott first developed this "More Guns, Less Crime" theory in his 1998 book of the same title, and has since popularized it via frequent legislative testimony and op-eds.
Julie Ditzel, MaryKay Messenger and Lois Hicks-Wozniak donning World War II uniforms for a vocal stroll down memory lane, via songs popularized by the Andrews Sisters; and a first-time appearance in Rye by the band's new director, Lt. Col. Thomas Rotondi.
An early Raid competitor, Mark Burnett, started the Eco-Challenge, which has helped popularize the sport via television coverage on The Discovery Channel.
(Via Clay Shirky, via Dan Davies).
2. Repeating the myth inadvertently popularizes it.
(Via Buzzfeed).
(Via GOOD).
Via AP.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com