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Contrary to the popular maxim, do think about your audience.
That didn't mean that they didn't still miss their spouses, but that they had returned to somewhat normal functioning, contradicting the popular maxim of widowhood that "the second year is harder than the first".
It is, it would seem, as FDR indicated, common sense to follow the popular maxim: When you find yourself in a deep hole, stop digging.
Those involved in Big Science will do well to remember the depressingly true popular maxim: "If it is too good to be true, it is too good to be true".
A popular maxim postulates that the Best book to read is the Bible.
Though this is contrary to the popular maxim, do not try out new and dangerous roads even if you have the vehicle to do it.
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In a culture where a popular 16th Century maxim, "He beats you, therefore he loves you" sets the tone, Pisklakova-Parker forged ahead to establish the nation's first domestic violence hotline in 1993.
Maxim Radio was the audio version of the highly popular men's magazine Maxim.
He pointed to a blurb titled "Hunt the Homeless" in the current issue of Maxim, a popular men's magazine.
Their practice, which has thumbed its nose at almost every popular design trend and maxim for 23 years, is a study in survival.
It was founded by Seth Porges, who has been a longtime journalist for organizations like Maxim magazine, Popular Mechanics, Bloomberg News and Men's Health.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com