Capus, like Curry, saw poor content choices — a daily diet of murder trials, questionable fashion trends and equally dubious celebrity gossip — as the underlying problem, even if those stories tended to score highest in the ratings.
They are losing money and hence their ability to invest in content, their ability to invest in strategy, their ability to invest in talent is really limited, and because you have poor talent, poor resources, you are either replicating content or creating very poor content.
A score which is less than 0.9 indicates that the scale/subscale has poor content validity.
Good content will be seen by more people, poor content will be seen by fewer people (and potentially no one).
Another outcome measure, the patient-reported Foot and Ankle Outcome Score (FAOS) has acceptable construct validity but poor content validity.
Before Panda, Google gave open platforms of all sizes many ways to separate high quality content from poor content without chilling an entire domain.
Perhaps because of the intimacy and a UI that promotes empathy, poor content does not seem as much of an issue on Periscope.
The purpose of this particular study was to evaluate the extent to which a retrospectively conducted TA could identify the items previously singled out during the validation study as having poor content validity or poor measurement performance.
But considering the still-existent flaws, the time suck, the demands of synchronicity and the generally poor content, will it have to get 100x better before it sustains in the mainstream?
