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You have a huge grouping of consumer data, so you can micro-target messages to common groups, finding pleasure points and anger points on issues".
Its perceived obsession in Brussels with "commas and decimal points" on issues such as Italy's budget, was ultimately detrimental to the EU, he argued.
While Clinton was more controlled in her responses, reiterating the same talking points on issues ranging from the controversy over her use of a private email server as secretary of state to her support for the Iraq war, Trump maintained his signature freewheeling style that skirted specifics on policy.
Obama, although physically more distant from the audience, did an excellent job at connecting in a more down-to-earth, in touch and less forced way than McCain by making clear references to the experiences of middle class people, and directing his key points on issues back to their specific and practical impact on average Americans.
It includes progressive talking points on issues of the day, including immigration, climate change and gun violence, in addition to suggested questions to ask Republican lawmakers.
According to his campaign, this includes scoring points on issues like gun control, collective bargaining, making the economy fairer and more competitive, reining in Wall Street, fixing America's criminal justice system, and immigration.
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But there were plenty of opportunities for the administration to make points on particular issues.
It feels like a well-reasoned college debate, with each trying to win points on policy issues.
"The Secretary worked out final points on key issues this afternoon with de Villepin," a United States official said.
More than 50 pages were devoted to "talking points on topical issues," like shooting episodes, confidential informants and search warrant procedures.
In addition to general guidelines, bloggers are also provided with "technical tasks" - keywords and talking points on specific issues, such as Ukraine, Russia's opposition and relations with the West.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com