please insure

USAGE SUMMARY

The phrase "please insure" is not correct in this context; it should be "please ensure." You can use it when you want to ask someone to make certain that something happens or is done.
Example: "Please ensure that all documents are submitted by the deadline."

⚠ May contain grammatical issues

News & Media

Academia

Science

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

At this time, please insure that your seat backs and tray tables are in their full upright and locked position, though the captain has asked me to inform you that we will be reclining your seats at random throughout the flight, starting now.

The New Yorker

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

Please check.

F1000Research

Please arrive early to insure a seat.

University of California, Berkeley

If you share your home with a four-legged family member, please take care to insure your furry companion doesn't have access to alkaline batteries.

Huffington Post

Please obtain permission of the instructor to insure the proposed topic fits with the aim of the assignment.

Yale University

It would almost insure a female winner, which would please fellow HuffPo blogger Joan Dowlin, who still thinks Natalie beating Bulbous last season was some sort of triumph of the Traveling Sisterhood, instead of it being people just not liking Bulbous.

Huffington Post

What Happened: A Lot Of Young People Are Insured, Pleasing Moms Everywhere.

Huffington Post

Please, please, please British people, make sure you're insured.

Vice

In order to insure your ability to safely own and operate this product, please acquaint yourself with the most up-to-date instructions.

The New Yorker

If you're reading this and you're the praying type, please, do us all a solid: ask your deity of choice to insure that John Edwards doesn't read the news today out of the state where he was born.

The New Yorker

Please visit the Library & Technology portion of the Duke Law School website for computer specifications; this will insure that your laptop will function within the Law School computing community during your visit.

Duke University

Expert writing Tips

Best practice

When aiming to express "make certain", always opt for "ensure" instead of "insure". While "insure" relates to financial protection, "ensure" means to guarantee or make sure something happens.

Common error

Many writers mistakenly use "insure" when they mean "ensure". "Insure" should only be used when referring to insurance policies or protecting against financial risk. Always use "ensure" when you want to convey the meaning of making certain something happens.

Linguistic Context

The phrase "please insure" functions as a polite request, but its grammatical correctness is questionable. As Ludwig AI explains, the term "insure" is primarily related to insurance policies. Thus, depending on the situation, it may be more apt to use "ensure".

Expression frequency: Rare

Frequent in

News & Media

33%

Academia

33%

Science

34%

Less common in

Formal & Business

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, while the phrase "please insure" might seem like a polite way to ask someone to guarantee something, it is often grammatically incorrect. As Ludwig AI highlights, "insure" is best reserved for contexts related to insurance policies. When the intention is to "make certain", the correct phrase is "please ensure". It's also important to note, based on Ludwig's analysis, that usage appears across multiple contexts, but mainly in News & Media, Academia, and Science. Therefore, writers should pay close attention to the intended meaning and choose the appropriate word to avoid grammatical errors.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

please ensure

Replaces "insure" with "ensure", which is the grammatically correct term for making certain something happens.

please make sure

A more informal and direct way to ask someone to verify or confirm something.

please verify

Focuses on confirming the accuracy or truth of something.

kindly ensure

Adds a touch of politeness and formality.

please confirm

Asks for confirmation that an action has been or will be taken.

would you please verify

A polite and indirect way to request verification.

please guarantee

Implies a stronger level of assurance or certainty.

please check

A simpler way to ask someone to examine something for accuracy.

please ascertain

A more formal way to ask someone to find something out for certain.

be sure to

Emphasizes the importance of taking a specific action.

FAQs

When should I use "please ensure" instead of "please insure"?

Use "please ensure" when you want to ask someone to make certain that something happens or is done. "Please insure" is appropriate only when referring to obtaining insurance coverage.

What is a good alternative to "please ensure"?

You can use alternatives like "please make sure", "please verify", or "please confirm" depending on the context.

Is "please insure" grammatically correct?

In most contexts, "please insure" is grammatically incorrect. The correct phrase to use when asking someone to make certain of something is "please ensure".

What's the difference between "please ensure" and "please insure"?

"Please ensure" means to make certain, while "please insure" means to provide or obtain insurance. Use "please ensure" when you want someone to guarantee an outcome and "please insure" when you are talking about insurance coverage.