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Twitter is not the only company to turn to Google Groups and the Android platform to gather up app testers.
Brands can use the platform to gather, manage, publish and analyze videos recorded by their fans, incorporating the authentic video content they collect into a broad range of marketing and customer engagement initiatives.
Earlier this month, LinkedIn was singled out for how it leveraged Facebook's ad platform to gather information about users' friends for LinkedIn marketing and networking purposes, and a report in Gizmodo also published yesterday highlights how that this kind of cross-pollination is/was rife among several other players too.
Operating its drone inspection service in the Gulf of Mexico, North Sea, the Middle East, South East Asia and North Africa, and working with more than 35 of the biggest oil and gas companies, Sky-Futures is using drones combined with its bespoke software platform to gather various types of data, including high definition video and still imagery.
The app is initially going to be available on iOS only, but that's just a temporary limitation; Wave intends to use the launch on Apple's platform to gather feedback and make changes before launching on Android, with an app for that platform that is already in the early stages of development.
Using a crowdsourcing platform to gather funds, city committees would have an easier time finding out what public spaces its denizens want beautified and in what manner.
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Together with smart-city data providers, which use digital platforms to gather information about the way people and systems behave in the city and share these openly, all these answers take a global problem caused by business and turn it on its head.
The editor of BBC Social Media talks to Ros Atkins from BBC World Have Your Say about the importance of social platforms to gather and deliver breaking news stories.
"Precision Agriculture can transform the food industry to be more efficient, less costly, and more sustainable," says Paul Chang, Global Supply Chain Expert at IBM. "By utilizing IoT platforms to gather various sensor data and integrate with predictive analytics, the industry can take actions to maximize yield, minimize losses, and ensure sustainable practices".
In this respect the Future of Facebook project is especially relevant, which used the Q&A platform Quora to gather future opinions.
The following section summarizes the most common platforms used to gather remote sensing data.
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