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Leaders, like storytellers, need to persuade to win people's hearts and minds and stories allow us to supplement a rational, analytical mind with an imaginative, innovative one.
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Keeping Close Tabs Presidential job approval is the most-watched statistic in American politics, a proxy for the chief executive's power to persuade lawmakers, capacity to win re-election and ability to help or hurt in midterm elections.
If Colonel Qaddafi could be persuaded to leave, Russia would win international plaudits but would also bear some responsibility for guaranteeing his safety.
They paint a picture of Blair wrestling with the absence of evidence of weapons of mass destruction (WMDs) in Iraq, struggling to persuade Bush to try to win UN support for invasion, of his own conviction of the moral rightness of toppling a dictator, and of his belief that a new Arab democracy would rise afterwards.
Gay rights supporters have spent that time pursuing conversations with potential voters and appear to have persuaded enough of them to win, political experts said.
California Film Office Director Lisa Rawlins has tried to lure some of New York's business in TV commercials and industrial films, but she still sees her main mandate as persuading communities back home to win back the loyalty of film producers.
The moment at which our country is persuaded, ready and determined to win". What are other parties saying?
Earlier on Tuesday, the Scottish government's Brexit secretary, Mike Russell, also urged activists to be patient over a second independence referendum, which he said should only take place when voters are "persuaded, ready and determined to win".
His first stab at answering indicated both a desire to persuade and win over voters -- and a hint of recognition that he still faces challenges in doing so -- as well as a cold calculation of the minimum number of votes he needs to get to the White House.
Even then, you suspect Woods's desire to win might persuade his chiselled stomach to take one for the team.
"People have given up trying to persuade other people, and trying to win the argument," she says.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com