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And show them you respect and value their input by sending digital thank you notes, personalized discount features for favorite items, and other incentives.
For example, if you shop for baby items all the time, Target will send you a personalized discount for items in that department.
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The founders say they are approaching retailers about ways of working with them by, for instance, offering personalized discounts based on shoppers' "hukks".
5.5 to offer personalized discounts.
For example, notifications can let local businesses offer personalized discounts targeting particular customers in a particular location.
By acquiring Freshplum, it can now put personalized discounts in those retargeted ads.
Options include everything from offering personalized discounts and early sneak peeks of products to building online communities and collaborating with top-tier clients at industry events.
This knowledge could be exploited for different scopes: set temporal discounts for making the purchases of customers more regular with respect the time, set personalized discounts in the day and time window preferred by the customer, provide recommendations for shopping time schedule, etc.
Zipongo — A mix of Mint.com and Groupon for healthy living, this awesome startup (and current member of Rock Health's incubator) wants to offer personalized discounts and coupons for healthy foods at any of your local grocery stores.
But Google Ventures-backed startup Freshplum lets ecommerce sites offer personalized, exclusive discounts just to visitors who look like they wouldn't make a purchase otherwise.
In addition, from an economical point of view, since an operator can accurately identify the traffic generated/received in each femtocell, it can offer personalized fees and discounts that can be very attractive for consumers.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com