The phrase "personal reputation" is correct and can be used in written English.
Example: My personal reputation has been built on years of hard work and dedication to my career.
You want to get your point across - but don't damage your own personal reputation, morals and personality.
My personal reputation is built on my personality and what I say.
This appears to suggest that personal reputation becomes a proxy for trustworthiness, with some scientists trusting science produced in reputable labs by reputable scientists.
Every day that passes, his personal reputation gets further tarnished.
Having a good and deserved personal reputation for truth-seeking is another.
He had an excellent personal reputation & a good relationship with his employees.
Dahl's personal reputation is justifiably tainted, but his work has been unfairly assailed.
His personal reputation for bad behaviour was at its height, too.
"She'll end by spoiling her personal reputation and ruining the family name".
The dynamics of a corporate and personal reputation are very similar.
While Ruskin's personal reputation remains confused, his impact as a thinker is clear.
