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Why is this perception so hard to shift?
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The findings suggest that, nearly two years into Mr. Obama's presidency, the White House is struggling with the perception of "otherness" that Candidate Obama sought so hard to overcome — in part because of an aggressive misinformation campaign by critics and in part, some Democratic allies say, because Mr. Obama is doing a poor job of communicating who he is and what he believes.
As Amanda Marcotte wrote this week, in 2011 the anti-choice movement "stopped trying so hard to manage mainstream perceptions of themselves as somehow just great lovers of fetal life, and are coming out with their anti-sex agenda".
So hard.
So hard vs. hard continues.
So why push so hard?
He worked so hard.
"I tried so hard".
"They tried so hard.
This was so hard.
It's so hard.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com