perceived value

USAGE SUMMARY

"perceived value" is a correct and usable phrase in written English.
You can use it when referring to the value or worth of something as perceived by a person or group, including things like products, services, or ideas. For example, "The perceived value of this product is much higher than its actual price".

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Negotiations involve gaps in perceived value.

Harvard Business Review

Five years on, it has grown in perceived value.

The Guardian - Tech

The perceived value of a guarantee can be quite deceiving".

The Guardian - Money

The perceived value of the traffic is low.

The Guardian - Tech

The perceived value of the customer is therefore low.

The Guardian - Tech

Perceived information quality affects perceived value and loyalty intentions and perceived value influences loyalty intentions toward apparel retail websites.

Journal of Interactive Marketing

If the employer knows you have another offer, this tends to increase your perceived value".

The Guardian

Disappearing perceived value in the financial sector has already delivered an enormous shock to the economy.

The Guardian - Opinion

I think they're interested in being taken care of and perceived value".

The New York Times - Food

Clearly, there's a link between popularity and perceived value with big sushi.

The New York Times - Food

Choice is just an illusion, an extra layer of perceived value, created by marketeers.

The Guardian - Tech

Expert writing Tips

Best practice

When discussing marketing or economics, clearly define whose perception you're referring to (e.g., "customer's perceived value", "investor's perceived value").

Common error

Avoid using "perceived value" when you actually mean objective or intrinsic value. "Perceived value" specifically relates to subjective opinions and can differ greatly from objective measures.

Linguistic Context

The phrase "perceived value" functions as a noun phrase, where "perceived" acts as an adjective modifying the noun "value". As Ludwig AI explains, it signifies the subjective assessment of worth attributed to something, rather than its objective or intrinsic worth.

Expression frequency: Very common

Frequent in

News & Media

34%

Science

33%

Formal & Business

33%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

The phrase "perceived value" is a widely used and grammatically sound term that describes the subjective worth of something as assessed by an individual or group. Ludwig AI confirms its correctness and prevalence across diverse fields like business, economics, and marketing. Understanding factors influencing "perceived value" is essential for effective marketing and economic analysis. While it is a "very common" term according to Ludwig, remember to not confuse "perceived value" with its objective counterpart.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

customer-perceived value

Highlights the customer's specific viewpoint on the value of a product or service.

consumer-perceived value

Specifically refers to value as seen by consumers in the marketplace.

subjective worth

Emphasizes that value is based on personal feelings, tastes, or opinions rather than facts.

relative value

Stresses that value is determined in comparison to other options or benchmarks.

apparent value

Suggests that the value is readily visible or easily understood.

inferred value

Focuses on value that is derived or concluded from available information.

assumed value

Focuses on the value that is believed or taken for granted, without necessarily being based on objective facts.

presumed value

Highlights a value that is supposed or likely to be the case, though not proven.

estimated worth

Focuses on a calculated or approximate valuation.

supposed value

Implies a value that is believed or alleged, potentially without firm evidence.

FAQs

How is "perceived value" used in marketing?

In marketing, "perceived value" refers to a customer's subjective assessment of the benefits they receive from a product or service compared to what they give up in exchange. It influences purchasing decisions and brand loyalty.

What factors influence the "perceived value" of a product?

Many factors influence "perceived value", including brand reputation, product quality, customer service, pricing, and marketing communications. These elements shape a customer's overall impression of a product's worth.

What's the difference between "perceived value" and actual value?

"Perceived value" is the customer's subjective opinion of a product's worth, while actual value is an objective measure based on factors like cost of production, materials, and market demand. The two can differ significantly.

How can businesses increase the "perceived value" of their offerings?

Businesses can boost "perceived value" by enhancing brand image, improving product quality, providing excellent customer service, crafting compelling marketing messages, and offering competitive pricing. Creating a positive customer experience is key.