Sentence examples for perceived brand from inspiring English sources

But almost all the SUNY campuses are seeing rising numbers of applicants as price and practicality loom larger than the perceived brand on the rear-window decal.

We argue the phenomenon observed is due to a brand work-energy effect, whereby the depiction of a drag force (opposite direction to motion) in brand logos enhances consumer judgments of brand work, which results in greater perceived brand energy.

"If our brand message is different from the customer's perceived brand, they won't worry," he says.

They are perfectly willing to trade up and trade down, depending on the perceived brand value.

You could be missing out on new business because of perceived brand positioning.

Two material concepts were born out of this: "PBF" or Perceived brand foreignness, and "CBO" or Confidence in Brand Origin Identification.

We find that customers become more valuable at each step of a predictable "emotional connection pathway" as they transition from (1) being unconnected to (2) being highly satisfied to (3) perceiving brand differentiation to (4) being fully connected.

With Sonos, the argument goes, consumers perceive brand loyalty because the Sonos systems are of high quality and will simply add to existing systems when they move or add music-streaming to new areas of the homes.

High quality image data on how consumers perceive brands is essential to make good brand management decisions.

One research stream shows that sometimes consumers perceive brands as having human-like forms, minds, and personality characteristics.

Too many options can be a drag on buying behavior, but when consumers must buy, they perceive brands offering greater variety as better.