While the top non-academic deterrent for students was the perceived cost.
"The perceived cost of the wedding -- what we as a culture have now decided is the standard for a wedding -- is very powerful," Ms. Smock said.
The Bush doctrine sought to use preventive war against Iraq as a means of raising the perceived cost to would-be proliferators of approaching the nuclear threshold.
"Working Together on Costs," (Feb. 26) proves the axiom that when the perceived cost to the end user is zero, the good or service will be overutilized.
Bystanders often resolve this conflict by concluding that someone else will help (i.e., diffusing responsibility), thereby psychologically reducing the perceived cost of not helping the victim.
As far as I can see, the story is just that teen motherhood goes up when the perceived cost of teen motherhood goes down.
They are also deterred perhaps by the mystique of the architect, with TV programmes such as Grand Designs reinforcing the idea that architects build only the spectacular, rather than more everyday buildings, and by the perceived cost.
His desire that the bill be undone, however, seems to have less to do with the bill's perceived cost than with Limbaugh's belief that forcing healthcare on people is an assault on their civil liberties.
The perceived cost was calculated, and the perceived shortest route was chosen at the decision node.
"There's a perceived cost of switching that keeps customers coming back".
