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Didn't the shareholders rise in rebellion and insist that Leap be squashed and WPP observe modern pay norms?
If it demanded the living wage not just for its employees, but also from every contractor and supplier, then national pay norms would rise instantly.
"I do not think we lost the plot, what I do think is we had done several important things to control severance payments," said Thompson, refusing to accept the "lost the plot" language used by the current director general, Tony Hall, who has been sharply critical of the executive pay norms adopted in the previous era.
The government is to hold down public-sector pay increases to about 2% over the next three years, provoking the fury of trade unions, which have already been threatening a "winter of discontent" unless the government relaxes pay norms in the next round of negotiations.
In Italy lowering sectorally agreed pay norms had been possible from 2001 in some 'underdeveloped' regions with high unemployment if there is a tripartite employment pact.
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No other group of workers would be allowed to break through the pay norm.
Pay experts XpertHR reported this week that the pay norm of 2% continues.
They are imposing a 1% pay norm essentially across the board, making no account if you are low paid, middle paid or higher paid.
It was his decision, in 1978, against the advice of his chancellor Denis Healey, to try to impose a further pay norm of just 5%.
Here in the UK, as the Paying Artists campaign revealed in 2014, the majority of contemporary artists are barely surviving financially, with no or low pay the norm.
In an industry where the minimum wage is the norm, paying the living wage significantly improves their standard of living.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com