EMC is trying to bring together the two sides to allow more joined-up thinking, while Croke says the Closed Loop Fund is looking at packaging trends to make sure it builds appropriate infrastructure.
"During the last five years, there's been a real acceleration of food that is designed to be eaten directly from the package," said Thomas Hine, the author of "The Total Package" (Little, Brown, 1995), a study of packaging trends and their impact on consumers.
Wee said that the company is considering packaging trend-oriented data for media to use in the future, so I'm hopeful that the service can also help writers like me chronicle Asia's rise with more color.
The model has been implemented in the software package TREND 2.0 by Span et al.
He traced the shrinking package trends to the late 1980s, when companies like Chock full o' Nuts downsized the one-pound tin of ground coffee to 13 ounces.
Today the three main package trends for mobile devices towards ongoing miniaturization and higher system integration are ball grid array type packages, leadless packages, and wafer level type packages.
Hoffmann cites food marketing, packaging, the trend towards overly processed foods, and oversized portions.
"It's very new and very worrisome," Ms. Walters said of the package-deal trend, adding, "Even alleged murderers have agents now".
Travel gimmicks come and go, but years after hotels dreamt up the first girlfriend getaway packages, the trend of women going on vacation together has proven its staying power.
The small brands give P&G invaluable insights into luxury packaging and fashion trends.
European cultural sensitivities may prevent the wretched excess of some American-size pay packages, but the trend toward more incentive-based pay looks irreversible.
