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But they said their looks of surprise were over prices, rather than package sizes.
Then the gradual shrinking process of all package sizes begins anew, he said.
Package sizes range from individual servings to one-ton bags, packaging materials from paper to plastic-lined burlap or fabric.
To keep sales and profits rising despite the company's new size, it has reduced the number of its bleach products, eliminating some fragrances and package sizes.
Coke, which has said recently that it will try to spark consumers' interest with new package sizes for its brands, has begun to show modest progress.
While companies have long adjusted package sizes to appeal to changing tastes, from supersizes to 100-calorie packs, the recession drove a lot of corporations to think small.
For more than a year, food manufacturers have been shaving package sizes and raising prices, declaring that they had little choice because of unprecedented increases in the cost of raw ingredients like corn, soybeans and wheat.
The firm thus spends less time than Nestlé studying local culinary habits, and more time trying to work out the right package sizes and prices—Indian consumers are highly price-sensitive.
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"This guy has the total package; size, speed, athleticism, toughness and versatility".
At the same time, some manufacturers have increased the package size of products with DXM to make them harder to shoplift.
Flavor, package size, and package type are less important features.
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