For Google, the initiative is an ambitious push to take its overwhelming dominance of advertising on PC screens onto wireless devices.
Andrew Roos, a vice chairman at Colliers International who has brokered leases for a number of digital media start-ups across New York, said one thing that those large Internet giants have in common with smaller companies is an overwhelming need for advertising dollars.
The combined targeting of Gingrich comprises an overwhelming proportion of the advertising in Florida".
Given the overwhelming volume of political advertising, any single ad may leave little beyond a fleeting impression with voters.
Where art was once assumed to reflect and even shape culture, the mass media — television, film, advertising — was overwhelming and shaping art.
Related: The real Mad Men: ads from the heyday of Madison Avenue But Mad Men wasn't about them; it was about the overwhelming bulk of the advertising business, a business that behaved in exactly the way the series portrays it.
AdMob: The case for AdMob is there is overwhelming evidence that mobile advertising industry is nascent, incredibly competitive.
But it's difficult to apply these concepts to the overwhelming clusterfuck of modern advertising and media.
Still, overwhelming is overwhelming.
The once-overwhelming influence of television advertising on political campaigns is declining, Democratic and Republican leaders say, leading them to embrace aggressively old-fashioned campaign tools like telephone calls and door-knocking in this year's Congressional elections.
