Sentence examples for overarching brand from inspiring English sources

It also aims to rejuvenate the overarching brand name.

It is evident to me having spent a lot of time in China that for the majority of UK universities, their overarching brand positioning is irrelevant to the Chinese market.

Kalashnikov Concern, a new overarching brand that includes the famed assault rifles as well as hunting and sports weaponry, paid a leading Russian agency to design a new brand and renew its worldwide image, even as US sanctions against Russia have stopped orders of the rifles from the US and Canada.

GB: Very simple reason: one size fits all social platforms are easier to get your head around because they have the overarching brand identity.

Analysts and executives at the usability companies say that marketers often overemphasize the hard sell of specific products or fall in love with whiz-bang technology instead of worrying about whether sites create a pleasant atmosphere for consumers and dovetail with companies' overarching branding messages.

I knew that she was building him up, buttressing him with both genuine admiration and her own brand of anxious braggadocio, and that her overarching concern was that I might fail to see him as she wished me to — in the most dawning light, his pose steadfast and solitary.

And besides providing supporters a powerful brand under whose umbrella they could gather, the overarching Obama image was a wonderful tool for recruiting friends, neighbors and family.

The overarching principle in maximizing revenue is to take strategic steps for building brand equity through merchandising.

Her overarching 'we' means 'we British'.

Overarching its future are commercial questions.

In most such conversations, overarching themes emerge.