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The depth of consumer mistrust of McDonald's was exposed by a consumer outreach exercise the company launched in the US earlier this month.
From January 2013, the same program was delivered by an outreach exercise physiologist from a private physiotherapy practice.
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But the impact that such outreach exercises have on the public understanding of science is an open question.
Second, we are using our modules to do research-based outreach exercises with local high school students, whose curricula might unintentionally exacerbate plant blindness or prejudice (Hershey, 2005).
Still, ethicists should view the book and a pending major TV film translation as opportunities to highlight through media outreach, consultation exercises and public forums a broader range of bioethical concerns that would otherwise be under-emphasized in news coverage.
After the biggest cloudburst in 2011, the city did a huge public outreach and financing exercise to get civic and political support and consensus on a plan forward.
The game, which is called Fraxinus, is not merely an exercise in outreach, it is designed to return data that are useful to scientists.
I feared the session might be a cynical exercise in audience outreach.
Not only was the event, as part of an American Symphony series called Classics Declassified, a virtuoso exercise in musical outreach.
Use outreach to determine needs.
"I used to think it wasn't 'real' exercise," recalls the community outreach and education coordinator.
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Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com