Nisen Sushi is no ordinary Japanese storefront with a pale-wood interior and a sedate atmosphere.
And Songzhuang at first seems like a medium-sized town of no particular distinction, with its long, ramshackle main street lined by ordinary concrete storefronts — little charm here.
While the storefront didn't look out of the ordinary, viewing it though the Net-a-Porter Karl mobile app meant shoppers saw videos of the catwalk, product information, 360-degree product models, and were given the ability to purchase the products.
Along with several drawings and much of "The Music Room" work, he supplied ephemera from "The Store," a 1961 project for which he rented a Lower East Side storefront and used it to sell plaster renditions of ordinary household goods.
ONSEN SUSHI may look like other Japanese storefront restaurants, but the four-month-old Oakdale newcomer is far from ordinary.
The Doughnut Vault's cerulean- and white-brick storefront may look unassuming, but its freshly made treats are anything but ordinary.
The company's fate, though, will ultimately be determined by ordinary people like Victor Aragundi, a taxi driver from Corona, Queens, who regularly visits a local Herbalife storefront to buy teas and protein shakes.
Nowhere has the phenomenon of ordinary people buying virtual currencies been more visible than in South Korea, where several exchanges have storefronts to help new customers.
Likewise, you might not be able to tell that James Casebere's "Storefront," a picture of empty glass display cases, a ramp and a door, is not an ordinary architectural picture if you didn't know that Mr. Casebere likes to play Alice in Wonderland.
